str8up

Straight-Up, a design house, domestic and international sourcing agency, and screen print and embroidery solution, finds success through a unique blend of inspired creative services and detail process-controlled production On one side of the house are design professionals dedicated to fully comprehending your brand and communicating its message through products, media and events. On the production side are sourcing and manufacturing experts acutely aware of the need for extreme precision in the execution and delivery of products. The two sides are knit together by an incredible sales and customer service team skilled at accurately and comprehensively communicating with you from inception to delivery. This integration of talent and deep appreciation for the detail and attention paid at each level results in customer’s strong satisfaction with the Straight-Up experience!

"Straight-Up, it's our attitude." - learn more

Meet the Marketing House

Diane “Di” Roeker

Specialty: The Wild Card
Height: 5’8
Hair: Brown
Eyes: Brown
Fears: Henry Kissinger Cardboard Standups, Antidisestablishmentarianism, Lobsters, Moon Landing Conspiracies, Ewoks
Bio: Diane was desperate to find a job, but was having no luck. Her losing streak even extended to a failed lawsuit against a doctor in a car accident she was in. With no alternative, she successfully browbeat her lawyer to give her a job in compensation for the loss. No one took her seriously, with her trashy clothes and earthy manners but that soon changed when she began to investigate a suspicious real estate case involving the Pacific Gas & Electric Company. What Diane (Julia Roberts) discovered was that the company was trying to quietly buy land that was contaminated by hexavalent chromium, a deadly toxic waste that the company was improperly and illegally dumping and, in turn, poisoning the residents in the area. As she dug deeper, Diane found herself leading point in a series of events that would involve her lawfirm in one of the biggest class action lawsuits in American history against a multi-billion dollar corporation. She now works in marketing - Every floor.

Scott “Mr.” Roeker

Specialty: The Detail Man
Height: 6’3”
Hair: N/A
Eyes: Brown
Good Looks: Classic
Fears: None Known
Bio: Scott Roeker was a 20 year old Boston janitor who worked cleaning classrooms at the Massachusetts Institute of Technology (M.I.T.). He liked to solve impossible math problems that an MIT professor wrote on a hallway chalkboard. One day he was discovered by the professor solving these equations in secret and the professor took him under his wing and introduced him to Robin Williams. Over the next few months, Scott became romantically involved with Diane, a Wisconsin girl at Harvard University who had decided to go school at the University of Wisconsin-Stevens Point. Diane fell in love with Scott, and wanted him to go with her to Wisconsin, but Scott was too scared to even leave Boston. In the end, Scott got a job where he would use his amazing mathematical intelligence far from his difficult working class life. He now works in marketing - Every floor.

Mary “The Quiet Storm” Fitzgerald

Specialty: The Logistics Specialist
Height: 5’4”
Hair: Brown
Eyes: Brown
Fears: Overly large cupholders, beards, taxi drivers
Bio: Mary served as the first territorial congressional delegate from the Northwest Territory, governor of the Indiana Territory and later as a U.S. representative and senator from Ohio. She originally gained national fame for leading U.S. forces at the Battle of Tippecanoe in 1811, where she earned the nickname "Tippecanoe" (or "Old Tip pecanoe"). As a general in the subsequent War of 1812, her most notable contribution was a victory at the Battle of the Thames in 1813, which brought an end to hostilities in the region. She now works in Marketing - 1st floor - Customer Service - 2nd Finance.

Fred “The Kraut” Stemmeler

Specialty: The Detail Man
Height: 6’5”
Hair: Blonde
Eyes: Blue
Good Looks: Aryan
Fears: Angela Lansbury, Bifocals, Snakes, Alabaster Shores, Fields of Grain
Bio: Fred Stemmler is a thief... an expert thief... one of the best. His philosophy in life - become attached to nothing in life that you can't walk away from in 30 seconds if you spot the "Heat" around the corner. His crew of criminals is a high-tech outfit pulling off professional jobs that impress even the likes of Detective Vincent Hanna. But Hanna, a man driven through life only by his work, becomes obsessed, at the expense of his private life, with bringing Fred down. As Fred’s crew prepare for the score of a lifetime, and Hanna's team tries to bring him in, the two find that they are challenged by the greatest minds on the opposite side of the law that either one has ever encountered. He now works in marketing - 4th floor - Sales.

Dawn “Wheelin’ Dealin’” Blazei

Specialty: The Wheelman
Height: 5’6
Hair: Blonde
Eyes: Blue
Fears: Lava lamps, pistachio shells, Glade Plug-Ins, Cautionary tales for children, adorable kittens
Bio: Dawn is the only daughter of nine children, her brothers are Virl, Tom, Alan, Wayne, Merrill, Jay, Donny, and Jimmy. From an early age, her brothers maintained a career in show business, singing and performing on national television. Dawn debuted as part of her brothers' act on the The Andy Williams Show when she was three, but generally did not perform with her brothers in the group's television performances through the 1960s. On August 29, 2007, it was announced that Dawn would appear as a celebrity contestant on the fifth season of the ABC show, paired with Jonathan Roberts, 2004 US Rising Star Latin Champion. She received the lowest scores in Dancing With the Stars finals history. On November 27, 2007, Dawn came in third place on the fifth season of Dancing with the Stars. She now works in marketing - 3rd floor - Sourcing.

Lori “EagleEye” Carr

Specialty: The Veteran
Height: 5’5”
Hair: ?
Eyes: ?
Fears: Rabies, Pesto, Corners, Dictionary paper cuts
Bio: Lori Carr is a skilled thief, the absolute best in the dangerous art of extraction, stealing valuable secrets from deep within the subconscious during the dream state, when the mind is at its most vulnerable. Lori’s rare ability has made her a coveted player in this treacherous new world of corporate espionage, but it has also made her an international fugitive and cost her everything she has ever loved. Lori was recently offered a chance at redemption. One last job could possibly give her her life back but only if she could accomplish the impossible…inception. Instead of the perfect heist, Lori and her team of specialists had to pull off the reverse: their task was not to steal an idea but to plant one. If they succeeded, it could have been the perfect crime. But no amount of careful planning or expertise could prepare the team for the dangerous enemy that seemed to predict their every move. An enemy that only Lori could have seen coming. She now works in marketing - 4rth floor - Sales.

Sophia “Rip Roarin’” Cooley

Specialty: The Lock Pick
Height: 5’5”
Hair: Brown
Eyes: Brown
Fears: Slinkys, Lord Voldemort, Roller Blading, Polio
Bio: In the life of Sophia Cooley, all is not well. Her family is dysfunctional, her school punctuality is questionable and the music she likes and plays is just too darn loud. Her one true light is her husband and her one true friend is the somewhat off-kilter Emmett “Doc” Brown. In a request from Doc, Soph met the mad scientist and discovered that he had built a time machine out of a DeLorean. From there, Soph’s humdrum life literally became a blast from the past as she was transported to 1955. A stranger in a strange yet familiar land, Sophia had to seek out Doc Brown to help send her back to her own time while simultaneously ensuring that her parents meet and fall in love at the Enchantment Under The Sea Dance. She now works in marketing - 5th floor - Creative Services.

Kendalin Griffioen by day, pK by night

Specialties: Communications
Age: unknown...
Height: 5'7"
Hair: Brown
Eyes: Brown
Fears:  Monkeys, Squirrels, and Bull Sharks in Lake Michigan 
Bio: As a teenage runaway during the Depression, Kendalin dreamt of traveling to Atlantic City, where "all your dreams come true."  After leaving home, she accepted a job from Dr. Carver and his girl-and-horse high diving act.  After her courageous feat of taming a new horse, Lightning, she began working as a diving girl full time with her new love Al Carver.  One day her horse slipped off the jump causing a bad landing in the water below.  The accident left her permanently blind.  After grueling practice, she made the jump once again proving to everyone and herself that she could do it without the audience ever knowing she was blind.  She now works in marketing - 4th floor - Sales.

Paul “Black and White” Hunsicker

Specialty: The Point Man
Height: 6’2”
Hair: Brown
Eyes: Brown
Good Looks: Mysterious
Fears: Fear Itself, pointer fingers, post-it adhesive, George Harrison’s ghost
Bio: Paul Hunsicker is an obsessive-compulsive artist, who found his life turned upside down when neighboring artist Greg Kinnear was hospitalized and entrusted his dog to Paul. While all that was happening, Carol, the only waitress willing to tolerate him, had to leave work to care for her sick son, making it impossible for Paul to eat breakfast. What developed was a weekend trip/triangle between these three individuals, and together they learned the true meaning of "the bright side of life.” He now works in marketing - 5th floor Creative Services - 4th floor - Sales.

Jim “The Thunder” Kulas

Specialty: The Inside
Height: 5’8
Hair: Brownesque
Eyes: Brown
Good Looks: Understated
Fears: Silence, Hollow Pastas, Successful Failures, Albino Mice, Chrysanthemums
Bio: Jim Kulas is a half-Irish, half-Sicilian New York kid who grew up idolizing the "wise guys" in his impoverished Brooklyn neighborhood. He began hanging around the mobsters, running errands and doing odd jobs until he gained the notice of local chieftain Paulie Cicero who took him in as a surrogate son. As he reaches his teens, Kulas (Ray Liotta) was inducted into the world of petty crime, where he distinguished himself as a "stand-up guy" by choosing jail time over ratting on his accomplices. From that moment on, he was a part of the family. Along with his psychotic partner, Joe Pesci, he rose through the ranks. Soon he found himself the target of both the feds and the mobsters, who felt that he had become a threat to their security with his reckless dealings. Jim has been living in the Witness Protection Program ever since. He now works in marketing - 4th floor - Sales.

Brandon “Rompin’ Stompin’” Minga

Specialty: Getaway Driver
Height: 6’5”
Hair: Brown
Eyes: Brown
Good Looks: Rugged
Fears: Turtles, Loud Noises, Vampires, Public Listening
Bio: Brandon Minga grew up on the wrong side of the tracks in a rough section of Milwaukee, and has been in and out of trouble with the law most of his life. Finding himself before a judge yet again, Brandon was sentenced to 200 hours of community service, and he ended up mopping floors at the Milwaukee Institute of Art and Design…and Dance. Brandon caught the eye of Angela, a gifted ballet student who was trying to incorporate hip-hop moves into her classical routines. None of Angela’s fellow students seemed to be on the same page as her, but Brandon is a talented street dancer with strength, moves, and enthusiasm. Despite the misgivings of the school's administrators, Angela persuaded Brandon to team up with her for a major class project. Brandon gained a new self-respect as he gave in to the discipline of the dance/graphic design academy, but he wondered if this new opportunity meant turning his back on who he really is. Matters became all the more complicated when Brandon and Angela realized they were falling in love. He now works in marketing - 5th floor - Creative Services.

Judy Regan

Specialty:  Tea connoisseur
Age: never ask a lady her age
Height: kinda short
Hair: blonde
Eyes: brown
Fears: none 
Bio: We took the girl out of England but, we can't take England out of the girl ~  She now works in marketing - 5th floor - Creative Services.

Sue “Body Slam” Schroeder

Specialty: The Explosives Expert
Height: 5’5”
Hair: Brown
Eyes: Brown
Fears: Falling, Standing, Lying down, Coffee grains, velcro
Bio: Sue is a former high school English teacher who took up writing mystery novels. Her nephew Grady found one of these novels and submitted it to a publisher behind her back. Not only did the novel get published but it also became a best seller. Soon Sue was an international celebrity, traveling throughout the United States and the world promoting her novels. However, she also displayed a knack for solving murders and has become a well respected amateur criminologist. She often solves crimes with the aid of her friends Dr. Seth Hazlitt and Sheriff Amos Tupper and occasionally with other sleuths such as Boston private investigator Harry McGraw, Chicago private eye Charlie Garrett and reformed thief Dennis Stanton. She now works in marketing - 5th floor - Creative Services

Penny “Freebird” Shankey

Specialty: The Bankroll
Height: 5’5”
Hair: Reddish, brownish, auburnish?
Eyes: See above
Fears: Parachuters, Diamond Tipped Bullets, Patio Furniture
Bio: Penny Shankey was recently the police chief of Amity, an island resort town somewhere in New England. On a summer morning several months ago, Penny was called to the beach, where locals had discovered the mangled body of a vacationer. The medical examiner told Penny it could have been a shark that killed the victim. A shark hunter named Quint offered to find the shark and kill it, but the Mayor thought Quint's price of $10,000 was too high. Penny asked the Mayor to hire Quint to find the shark and the Mayor subsequently agreed. Quint and Penny set out to sea in Quint's boat, the Orca, ready to do whatever it took to find the shark. She now works in marketing - 2nd floor - Finances.